Last week's Summer Celebration event was a lot of fun and exciting on several levels. One specific exciting new piece of information was our NEW messaging strategy and logo extender, Expert Real Estate Advisors, that can be used in our marketing efforts.
 
This new messaging is not just a catchy new phrase that is intended to make us feel important, it is a reminder that as Bellator REALTORS®, we have set a higher standard for ourselves. 
 
Check out these definitions according to the Merriam Webster dictionary:

Expert = "One with the special skill or knowledge representing mastery of a particular subject."

(Does mastery sound familiar? Hello Ninja mindset!)

Advisor = "Someone who gives advice." 
 
Experts and Advisors provide value!
 
VALUE is the importance, worth, or usefulness of something.

• Are you important to your client? 
• Do you provide worth to your client?
• Are you useful to your client?

VALUE is defined by your actions!
 
VALUE is what sets you and your business apart from the other 2000+ REALTORS® in our market.
 
VALUE is the foundation of every relationship!
 
VALUE is the foundation of every transaction!
 
VALUE is how our clients make decisions.
 
VALUE is solving problems! 
 
VALUE is the quality of our service!
 
VALUE is being proactive!
 
VALUE is a positive mindset!
 
VALUE is a positive vibe!
 
VALUE is created by having one thing and doing one thing:

1. Skill & Knowledge is what you need to have.
   Stop selling & start attracting.
   Skill & Knowledge is very attractive.
   Skill & Knowledge is found in every transaction.
   Skill & Knowledge is found in networking with other Bellator agents.
   Skill & Knowledge is found in your office/company meetings.
   Skill & Knowledges is found in our leadership.
   Skill & Knowledge is fund in our marketing department.
   Skill & Knowledge is found in our Baldwin Board Of REALTORS®.
   Skill & Knowledge is found in the Alabama Association Of REALTORS®.
   Skill & Knowledge is found in the National Association Of REALTORS®.
   Skill & Knowledge is found in our continuing education classes.
   Skill & Knowledge provides confidence and comfort to your clients.
   Skill & Knowledge provides Commission Dollars.

1. Communication is what you need to do.
   Stop selling & start attracting.
   Communication is very attractive.
   Communication is important to our client(s).
   Communication eliminates problems and concerns.
   Communicate your knowledge consistently and effectively.
   Communication is the only way to provide confidence and comfort to your client(s).
   Communication provides commission dollars.
   (PSA - Your CRM provides consistent and effective knowledge and communication!)

Expert Real Estate Advisors must have VALUE. 

B More.