Posts made by author 'David Horn, Managing Broker - Eastern Shore'

Let's talk about something almost all of you guys are NOT good at, bragging about yourself.

Do you ever feel passed over for opportunities you deserve and are qualified for? Do you feel underestimated? Do you feel like your clients, friends, family, everyone underappreciates the work you do? That people don't seem to get all the little things, the dozens and dozens of things we do to push and pull our clients across the finish line and into a chair at the closing table? I think it's safe to say all of us can say yes to all or at least one of the above.

In many, if not most cases, this can be attributed to the fact those people don't know all the things we do because we are not telling them. It's usually that simple. Think about it, pause for a second and think about your last transaction or better yet your most complicated one: all the times you checke...

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"There can be no change without action," is one of the truest statements ever said.

You must do something for your life to change. If you do not put action toward making a change, nothing happens. We could fast forward a year or two and your life would be the same.

Let's face it, we all only have 24 hours in a day. The only difference between some of us is our ability to focus in those 24 hours. For most modern humans, with more distractions than any other time in history, focusing can be the single hardest thing for us to do.

What is focus? It is the act of saying 'yes' to one thing while saying 'no' to everything else.

It is simply saying 'yes' to sitting down and working on your marketing (for example) for an allotted amount of time and saying 'no'...

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Order takers do not get referrals. Order takers think transactionally (short term), not about creating relationships (long term).
 

"I don't want to lose this buyer. I can't afford to risk it by insisting they get pre-approved, signing a buyer agency, etc.… I'm just going to go show them these 5 houses."

We've all been there. You can do that and make a living, but they won't respect you. And if they don't respect you, they won't tell their loved ones to call you. If you want to spend your time showing houses, great. But if you want to make a profession out of this, you need to have a process.

The upfront work is hugely important! With Buyers, the upfront work is some version of a Buyer's Consultation. Keep in mind, if you have not signed a Buyer's Agency with them, they are still a prospect. They need you t...

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OK, made you look. This year has been a little slower than the last few, and there are many reasons for that. However, there are even MORE reasons to give us hope for near-term improvements. There is so much positive news out there about the economy, the slowing of inflation, employment news . . . but, is anyone seeing it? Are you seeing it?

Now, I intentionally misled a little bit with my negative headline. I mean higher interest rates have slowed down our "on fire" Mobile/Baldwin real estate markets, but I'm not going to be negative here, just wondering . . . have you guys heard of "Negativity Bias"?

You see, us humans are hardwired to spend more time and focus on negative images and messages than neutral or positive ones. Weird, huh? It's true. In fact, in 2014 a European newspaper decided to make the change to positive-spin stories only. And in ONE day, th...

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Some thoughts and figures….

• You need to be the first agent they think of! (You have amazing tools available to you.)
• They prefer to use you again and to use a referred agent!
• If they can remember you and find you, they will use you again and refer you.
• The public needs You. And they want to use You.

BUYERS:

• 86% of Buyers used an Agent to find the right home and negotiate for them.
• 89% said they would recommend their Agent and use them again.
• 86% called their agent a very or somewhat useful source for information.
• 91% were satisfied or somewhat satisfied with their home buying process.
• 12% did use the same agent again. Only 12%! (this is 100% the Agent's fault.)
• 38% used the Agent referred to them by friends a...

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