Broker Bits

Happy Friday Bellator Team! This week I'd like to make sure everyone knows the tools that you have to market your seller's home. Just as important, that we all know how to articulate that value to the seller to make it clear that YOU are THE best choice to listing their home, market their home, protect them with the contract, negotiate on their behalf and to efficiently get the seller to the closing table painlessly and without surprises. I'm focusing on YOUR value as a marketer today.

We must understand and articulate that this is a partnership. What sells the home is Price and Exposure. You can advise and educate the seller, but it is their decision on price, condition, the brokerage and agent that they hire to sell their property. A low enough price will sell almost any h...

Click Here to Read More...

It doesn't feel like I've been in real estate a long time, but I guess 27 years is a while. I do remember when the beach area did not have an MLS, and we would load The Real Estate Connection floppy disk into our only computer for our monthly update. The data was the same all month until the new book came out. If you didn't advertise in the book, your listings were not in the database. My dad remembers before computers when agents would drive to all the real estate offices and hand flyers to all the receptionists. Then, we joined the MLS and had monthly books delivered with black and white photos. Then, we got to use a dial-up connection to load our data through a DOS program in a daily dump. Also, before lockboxes, agents would schedule showings with the various office receptionists who were the keeper of the keys. Before showing property, you had to drive to...

Click Here to Read More...

The Dos and Don'ts of Social Media Advertising
Jan. 24, 2024
www.alabamarealtors.com
 
"Many licensees now view advertising on social media as a necessary part of the job. Although Alabama's advertising laws are the same for social media as for other forms of advertisements, applying those requirements to social media posts can be somewhat tricky at first. We've broken down each component of the law related to real estate advertisements below. Read on for some practical tips on keeping your social media posts compliant.
 
What counts as an advertisement?
The term "advertisement" encompasses any public representation o...

Click Here to Read More...

1. Network with Connectors – There is great value in having a Connector as a client. A Connector is a person who just by their personality (vibe & mindset) has connections, many friends, and the personality to influence. A Connector knows a lot of people and will always be working for you and your business based on your relationship. This business strategy will generate a continuous flow of clients coming to you. Focus on people who know you, like you and trust you! Spend your time, money, and energy building relationships with Connectors before chasing strangers. This is how you "attract rather than pursue."
2. Offer your clients value beyond real estate knowledge - A quick "in passing" conversation isn't enough. Take your real estate hat off for a second and engage with the intention of helping. People a...

Click Here to Read More...

Hello Bellator Team! I hope you all have had a great week and a great start to 2024. Congrats to all of you for an impressive 2023 despite some pretty big challenges. Thanks to our leadership and staff for outstanding awards ceremonies this week with fantastic news for the company. It's great to know that we're backed up by folks at the very top who are willing to work to invest in us, as agents. Just know that Bellator is, and always will be, focused on how to help improve our agents and their businesses.

All indications point to 2024 having more activity than 2023 - but, you never really know in this business. The key is to 

Click Here to Read More...