Posts made by author 'Jeff McLaurin, Managing Broker - Orange Beach'

1. Set Realistic Goals
   Setting realistic goals for the year is essential to the success of your business.

• Have clear, achievable objectives.
• Set measurable goals that can be tracked.
• Create a timeline for achieving each goal.
• Make sure your goals are aligned with your business plan.
• Monitor regularly to ensure you are on track.
• Be realistic about your timeline to achieve your goal.
• Evaluate successes and failures along the way. It's ok to make adjustments.
• Reward yourself when you reach certain milestones.
• Stick to what works best for you.

2. Utilize Technology To Increase Efficiency
   Utilizing technology to the best of your ability will increase your efficiency and maximize your Time / Value / Money.

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When I found out that my Broker Bit would be the last edition before Thanksgiving, I knew I wanted to put a lot of thought into this message. I understand that a "Broker Bit" needs to be about real estate, but I think we owe it to ourselves to take just a moment from our everyday thought process to take a deeper look at Thanksgiving with a grateful mindset. As you read the Thanksgiving Proclamation below, think about the world then and the world we live in now.

Have a great and safe Thanksgiving, Bellator!

Transcript for President Abraham Lincoln's Thanksgiving Proclamation
October 3, 1863
By the President of the United States

A Proclamation 

"The year that is drawing toward...

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I look forward to our NINJA Selling Mindset Sessions in Orange Beach because I always walk out learning something from others in attendance. This time together is more than the NINJA system. This is a time to share and collaborate personally and professionally. From these sessions, I want to share two nuggets that I have received recently that have really helped my mindset and I hope they help yours too.

"OQP" which stands for "Only Quality People"
Sue Ginter said "OQP" one day in a discussion about buyers and sellers and we all looked at her with the 'deer in the headlight' look. When she explained that it...

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Can REALTORS® ever be TOO safe? The only answer to this question is NO!
 
September is National REALTORS® Safety Month to bring REALTOR® and public awareness to the matter, but we need to practice being safe 24/7, all 365 days of the year! We need to always be working to "minimize the risk".  
 
Knowledge, Awareness & Empowerment are the core components of REALTOR® Safety.
 
I am very passionate about this topic, and I make an effort every day to make those that I am in contact with aware, alert and to always have their head on a swivel. "It's not a problem until it's a problem."
 
Did you know we have a REALTOR® Safety Pledge?
 
"As a REALTOR®, my first priority is the well-being and safety of myself, my REALTOR® colleagues, the clients and customers we serve, and the business partners wh...

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Last week's Summer Celebration event was a lot of fun and exciting on several levels. One specific exciting new piece of information was our NEW messaging strategy and logo extender, Expert Real Estate Advisors, that can be used in our marketing efforts.
 
This new messaging is not just a catchy new phrase that is intended to make us feel important, it is a reminder that as Bellator REALTORS®, we have set a higher standard for ourselves. 
 
Check out these definitions according to the Merriam Webster dictionary:

Expert = "One with the special skill or knowledge representing mastery of a particular subject."

(Does mastery sound familiar? Hello Ninja mindset!)

Advisor = "Someone who gives advice." 
 
Experts and Advisors provide 

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